Becoming a “rockstar blogger” takes a lot of patience, dedication and effort.
Success rarely happens overnight, so if you’re determined to become one of the top bloggers in your niche you will have to put in the work to see your blog soar to the top.
No matter what niche you blog in – even if it’s very targeted – you are going to be competing against thousands of other bloggers who are at least as knowledgeable as you are, if not more so. If you hope to grow a successful blog with a large following, here are a few tips to help get you going in the right direction.
1. Be Genuine
No one wants to read a blog that sounds as if it was written by a robot. Well, maybe some people do – but that’s not going to get you to the top of the blogging charts.
When writing any blog post, it’s important that you write like a real person. A good rule of thumb to live by is write like you normally speak (keeping proper punctuation and grammar, of course.)
Inserting conversational words or phrases into your blog posts gives you a personality and will make you seem more relatable to your readers.
You should also not be afraid to get personal. When you pepper your blog posts with personal anecdotes here and there, you’re more likely to build a rapport with your readership and encourage them to engage with you, your blog and your followers.
Even if you’re writing a business blog, you can still share amusing tidbits about your family, your dogs, etc. to help humanize yourself and make your readers feel as if they actually know you. Far from being unprofessional, injecting personal anecdotes into your blog writing will help you stand out from the crowd.
2. Be Nice
Part of being a rockstar blogger means being nice to all of your readers – even those you don’t agree with. Instead of engaging in diva-like behavior and responding to negative comments with a bitchy attitude, for example, simply delete the comment and move on.
No one wants to follow a blog where the blog owner feels as if he or she is above everyone else and can do whatever they want without consequence.
Additionally, make it a point to respond to comments, emails, etc. in a timely fashion. The last thing you want to do is alienate your readership by failing to follow-up with them. Being nice also applies to your interactions on other blogs.
If you regularly read and comment on other blogs within your niche, make sure you are respectful and polite.
3. Be Consistent
Remember how I said you would need to dedicate yourself completely to your blog if you wanted to succeed?
Part of that means being consistent – posting on a regular basis. This doesn’t mean you need to post something every single day, but even if you are only posting once a week you need to find a schedule that works for you and stick with it.
Adopting a consistent posting schedule will allow readers to know when they can expect something from you. On a particularly busy day when you know you won’t be able to post, you can schedule posts in advance so there will be something there for readers to enjoy.
Part of being consistent also means staying within your blog niche. For example, if you’ve started a fitness blog, you need to make sure all of your posts relate to that. You wouldn’t start blogging about cameras one day, than pet food the next.
Stick to your niche and follow your posting schedule and people will learn to count you as a reliable blogger in your field.
Becoming a Rockstar Blogger
Becoming a rockstar blogger will not happen overnight, but it’s certainly doable for those with the drive and dedication to succeed.
There are numerous ways to propel your blog to a top spot within your niche, but by being genuine, polite and reliable you will be well on your way to being a popular, successful blogger.