Self-confessed Starbucks addict from the suburbs of Chicago.

The Dave Matthews Band Guide to Brand Building

Ok, let's get this out of the way right off the bat. Everyone deserves a mulligan, especially when you dump waste in a river - but humans are a forgiving breed, aren't we? I mean, while we hazily remember the "oops!" escapade, we're more than enamored by the sheer awesomeness of the Dave Matthews … [Continue reading]

How I Lost Millions and Lived to Tell About It

Every season on America's Funniest Videos you'll see a clip of some poor fellow getting punk'd by his friends or family. He's the guy seen scratching a lottery ticket and thinks he just won a lot of money. You may see him start running around with his arms flailing, kissing anything in sight. He … [Continue reading]

Will Google Chrome Overtake Mozilla Firefox?

Do you remember the horrific scene in the movie Halloween when Michael Myers (butcher knife in hand) is following Jamie Lee Curtis down the dark street? Yeah, the one where he's slowing gaining ground on her as she's trying to run away? Somehow I think that Mozilla is starting to feel that way … [Continue reading]

5 Reasons Why I Might Dump Facebook for Google+

I don't know about you, but when I heard about Google+ I thought to myself "Oh great, another social network to sign up for and deal with." In fact, I was *this* close to just ignoring the invite I received. Even though I was severely let down with Google Wave (RIP), I decided to give Plus a shot … [Continue reading]

How to Become the “Karate Kid” of Your Niche

If you're anything like me, you are struggling with, or have struggled with, the reality that you're the skinny kid who's hiding in the shower costume at the school dance. You're hearing me - all 5 foot nothing, 100-pound nothing Daniel Larusso from the Karate Kid. He's the one with his sweat pants … [Continue reading]