How to Add a Pinterest “Pin It” Button to Your Site

Posted on January 24, 2012 79 Comments

In case you haven’t heard, there’s a new rage in social media and it’s called Pinterest. Pinterest lets you organize and share all the beautiful things you find on the web. People use pinboards to plan weddings, decorate their homes, and organize their recipes.

If you’re like most of us, you know exactly what Pinterest is, and you’ve probably heard a number of people talking about it. Some people think that Pinterest is a “timesuck” or “online bulletin board”, but to others it’s a huge source of traffic.

How to Create a Blog Page with a Single Category

Posted on January 22, 2012 100 Comments

Maybe you’re a publisher for an online newspaper or magazine – or if you’re like me, just a regular guy who likes to have a number of categories for his blog.

Either way, there’s a really neat feature we’ve placed inside the Blog Page template of the Genesis Framework that many folks don’t know exists.

How to Lose Revenue with Google’s Algorithm Change

Posted on January 20, 2012 14 Comments

Apparently Google wants to put website publishers in a quandary between generating ad revenue and establishing search engine rankings.

Yesterday Google announced that it was improving it’s search algorithm which specifically targets the above-the-fold experience for users.

5 Reasons Why Your Business Should Be Using Social Media

Posted on January 17, 2012 12 Comments

Social media has opened up an astounding number of ways to stay connected, and these are the top reasons why you should use social media for your business.

1. You Stay Visible

With everyone and their brother currently using social media to promote their brand, it’s important for any business to take advantage of the visibility social media allows you to have. By constantly updating your social media accounts you stay visible, connect with potential customers and remain in the forefront of someone’s mind when you’re constantly working on creating a visible brand.

5 Reasons Why Your Business Should Have a Blog

Posted on January 12, 2012 45 Comments

While you may not think your business needs a blog, there are a number of reasons why it should. With the availability of both free and inexpensive blogging platforms, your business can set up a blog in a matter of minutes and begin promoting your brand and connecting with customers. If you still aren’t convinced, here are five reasons why your business should have a blog.

BG

Est. 1974