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If you’re a stay-at-home-mom who also wants to work without being away from your children, starting an online business may be your ticket to financial success.
However, this takes effort and dedication, as well as several other considerations you need to think about before you can build a successful online business.
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Email marketing is the business practice of sending an email to people on a list in the hopes of selling them a product or service. The primary intent is to establish loyalty, trust and brand awareness.
Unfortunately, email marketing seems to have a bad reputation. Many companies think that if people see an email that isn’t from someone they know, they will immediately consider it spam and delete it. While this may be true in some cases, you can make email marketing work for your company.
In fact, there are a lot of reasons why you should be using email marketing – engaging your existing customers and gaining new ones, in addition to other visible benefits. By avoiding these marketing mistakes, you will put yourself ahead of your competition.
Posted on 142 Comments
I’ve been asked a number of times how I place the newsletter signup box at the end of my posts. If you’re wondering what we’re talking about, click here and you’ll see.
With Genesis, so many things are possible and adding this signup box is relatively simple. Follow the steps below, and in no time you’ll be sporting a nifty one.
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When designing your website, you need to have several key elements integrated into the design. While it’s important to have a site that looks nice (a cluttered website will quickly force potential customers to go elsewhere,) it’s equally as important to design the site in a way that allows visitors to easily navigate your website, find what they are looking for and learn exactly what your company is all about.
Posted on 18 Comments
If you aren’t leveraging Twitter’s potential for improving your sales, you are missing out on a great opportunity to grow your business.
While Twitter doesn’t seem like an obvious marketing choice at first glance given their 140 character limit, businesses that can harness their creativity and be a little inventive will find that marketing on Twitter has big benefits.
Here are 5 Twitter marketing strategies you should be using now.
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Today, there are more options than ever when it comes to marketing your business. While the increase in options makes it easier for your company to be noticed, it also increases the chances that you’ll make a mistake along the way. Here are eight common marketing mistakes, and what you can do to avoid them.